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Your candle is ready for its label, and you’re ready to start creating it. But where do you start? With endless options for candle label designs and materials, plus the unknowns of U.S. candle label requirements, it can seem a bit overwhelming.
Don’t worry — we’re here to break the information down for you in a digestible, easy-to-follow way. You’ll soon see there are only a handful of components to keep in mind as you embark on your candle label creation process.
No matter what your label is made of or what it looks like, there are some components that you can’t forget to include:
This might seem obvious, but make sure your candle label clearly states what the product is in a prominent location. Is it a wax melt or a candle? There’s a big difference between the two even though oftentimes they’re made from similar ingredients and scents. Call out what your product is on the label.
The name and place of your business are U.S. candle label requirements, according to the Fair Packaging and Labeling guidelines. Make sure you include them somewhere on the label.
Plus, having your company name and logo front and center is essential to your candle marketing strategy. After all, this is how potential customers will learn to associate your exceptional product with your business. It’s also how they’ll start to develop brand recognition, affinity and trust. This is an essential candle label requirement you can’t afford to miss.
Since candles are a fire hazard, you must include some fire safety warnings on the labels. There are coordinating graphics from the National Candle Association website to go with each warning, which include:
This one goes without saying — make sure your potential customers have a way to decipher what the candle smells like. While they may be able to open the lid and take a whiff themselves, don’t leave them guessing. Spell it out prominently on the label.
Soy, beeswax, coconut, oh my! This is a good idea to include on your candle label because many people care about the ingredients in the products they buy. Candles burn and evaporate into the air we breathe. Customers have a right to know what exactly they’re burning.
How large is the candle you’re creating a label for? Make sure to include the net quantity of the contents in both ounces and grams. It should be the wax weight of your candle and NOT the weight of the entire finished candle with the container. The best way to get this number is to weigh your finished candle and subtract the weight of your container.
If you’re unsure about U.S. candle label requirements and have further questions, talk to your label designer. These experts have years of experience creating compliant candle labels and know the ins and outs of what to include. Once you know these must-have details, you and your label company can work these elements into the design seamlessly.
