A CBD supplement bottle, for instance: Covered all over in such a head-spinning clutter of FDA rules, supplement facts, and caution statements there’s no telling what’s important. It’s intimidating, really. It looks alien compared to the clean, professional packaging you expect from a high-quality supplement. Anyone would be tempted to put it back on the shelf and choose something with fewer “warning” signs and long, chemistry-sounding details on the back.
Maybe you’ve picked up an extract bottle and it’s got the opposite problem: Nearly no information at all. No sourcing or medical info. Just some sketchy, small label proclaiming an active CBD percent value. Not very trustworthy, especially if you’re a new customer leery of trying the product. Again, you’ll probably put it back and choose something else, probably something more trustworthy and traditional looking.
Let’s face it, with the rush of CBD products that have hit the market recently, many don’t have very trustworthy or professional packaging. They are missing the details we expect of mainstream, trustworthy supplements. Something that enables an elegant presentation while including all the important information you both want and need to include on packaging: Extended content labels.